WE ARE
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I AM
…a passionate work-hard-play-hard professional who has co-created value in strategic niche role(s), embraced tactical cross-functional verticals and omni-channel functions focused on Strategy, Marketing, Innovation, Branding, Consultative-Sales Enablement, Partnerships, Business Development, 2020-2050 M&A, Projects, Digital Customer Models, Crisis-Management, Transformation, Customer Experiences (Industry 4.0 Growth+Recovery+Integrating Healthcare). Global Ecosystem including Australia, Canada, China, Dubai, EMEA, Europe, Hong Kong, India, Kenya, Malaysia, Mauritius, Male, New Zealand, UK, USA, Singapore, South Africa, Sri Lanka, Switzerland; connecting our global citizens, accountable to the C-D level from 1998.
WE THRIVE
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I EVOLVE
Case Studies-Global Brands: Brand-Dubai, Brand-Emirates Group including brand themes “Fly-Dubai, Fly Emirates” supported by Jumeirah Group, DP World, DEWA, Emirates Skywards, DNATA (Hotels, Car Rentals, Holidays), DCA, IATA, CAE, ICAO, FIATA, ABTA, Financial Services – Insurance Brands, Banking Brands, Brand-Virgin Group, Brand-Rolls Royce Digital, Fintech and eCommerce Brand-Voxel Group, “Bold” Pharma Brand – Allergan, The Royal Society of Medicine (KOLs-Life Sciences + SARS–CoV-2 Partners), The British Council (International Collaboration). In 2017-2020+ milestones e.g. Expo2020, CV19 Testing, M&A Efficiencies=144% Business Development USD5M-101M.
WE INNOVATE
AND MATURE
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I CO-CREATE
AND MENTOR
...where a servant leader meets a thought leader, we explore, converge, globalise value propositions, revenue streams, customer experiences, business models, portfolios, channels and pipelines. Remain committed to our CUSTOMER-1st during our unprecedented world-crisis. Love to collaborate with greater purpose, to innovate with grit, to embrace with courage, to change with agility, to learn and to grow with you. During SARS, 9/11, 7/7, during a financial-housing crash 2008-2011, an oil crisis, LON-RIO-Olympics, Digital Race-to-Zero 1.5 successfully launched 14+ Industry-firsts, the 1st Data-Driven-Innovative CX; reduced the cost per customer from USD 12 to USD 2, accountable for exponential growth from 2M to 22.7M (CRM-Loyalty, eCommerce-Touchless-Paperless), and the unprecedented MH370-STEM CRM proposition for Humanitarian Missions.

I LEAD WITH
FACTS
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WE PLAY "TRUTH
AND DARE"
FACTS
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WE PLAY "TRUTH
AND DARE"
…together, we collaborate, I soak in humble-pride and feel privileged to be a leader-in-action and cherish the opportunity
1to enable a customer-to-business strategy.
to enable a customer-to-business strategy.
2to enhance brand experiences, innovation and transformation.
to enhance brand experiences, innovation and transformation.
3to generate customer lifetime value.
to generate customer lifetime value.
ABy personalizing the journey for “OUR” global customer.
By personalizing the journey for “OUR” global customer.
BBy recognising and rewarding an 80/20 profile, be it a raw organic millennial or an emerging corporate prospect or a robust big-brand explorer.
By recognising and rewarding an 80/20 profile, be it a raw organic millennial or an emerging corporate prospect or a robust big-brand explorer.
CBy future-proofing fearless partnership-driven Digital Business Models.
By future-proofing fearless partnership-driven Digital Business Models.

I VISUALISE
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WE BECOME
“OUR CUSTOMER”
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WE BECOME
“OUR CUSTOMER”
…passion and professionalism come alive, by focusing on my own brand value - wearing the shoes and the hats of our global, regional and local customer (SEGMENT), leveraging on a holistic customer-experience management DNA
I commit to let what we Love! Be what I Do!
My TRACK RECORD demonstrates that I have embraced the unknown every 3-5 years and delivered on-promise.
Our JOURNEY resonates that I have stayed committed to excellence for both “organisation and customer” without compromising on the bottom-line or service-delivery.
I commit to let what we Love! Be what I Do!
My TRACK RECORD demonstrates that I have embraced the unknown every 3-5 years and delivered on-promise.
Our JOURNEY resonates that I have stayed committed to excellence for both “organisation and customer” without compromising on the bottom-line or service-delivery.
“Let's collaborate2empower2inspire with positivity and integrity.”
Giselle Pretto
Giselle Pretto
